Radiant Rebrands Health Diagnostics Company Alveo Technologies and Redesigns Website

RadiantBrands worked closely with Alveo Technologies a health technology and diagnostics company in developing their new branding and updating and launching their new website. Alveo is creating new ways to get lifesaving diagnostic information to when and where it’s needed the most.  Alveo’s approach focuses on transforming how we test for viral born diseases with the first mobile testing platform that uses telemedicine and cloud-based diagnostics that can do real-time tests anywhere and anytime.

They are now in trial stages for their new product working with the FDA as they move forward. Cartridges are currently being developed for Flu/A/B, COVID-19, and RSV.

Radiant has had a strategic role with Alveo in developing their brand, their marketing and tagline – know sooner, act faster.

Building new technologies that will transform how we test for disease

Alveo’s entire approach to disease detection focuses on self-testing and empowering the individual through a cloud-based system that uses the individual’s mobile phone. Through a simple test, people can easily see if they have specific types of flu or other viral born pathogens. Radiant has worked closely with the Alveo team in assisting them in the branding and marketing strategies for the product line as well as the soon to be launched product.

Getting the brand message out is about Alveo empowering individuals with new approaches to health diagnostics

 

Getting the message right for A global solution

Radiant has also developed the tagline for the brand: know sooner, act faster as well. This evolved from their intent to develop innovative products that connect and empower consumers, healthcare professionals, and treatment providers with the ability to make better-informed decisions with fast and accurate viral disease detection. Their advanced diagnostics clear the path to more personalized medicine and better outcomes for everyone.

Radiant continues to work on the branding and packaging of the product line. We are also developing video presentations that demonstrate how the product works as Alveo moves move forward with FDA evaluation and approvals.

The website allows for easy navigation and clearly explains how the product works in providing diagnostics information when you need it.

Radiant has shaped a new brand and flexible and easy to navigate website that builds a connection to the company’s focus and their story providing a total solution for their marketing and web development.

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